As a People and Culture Manager, you will play a pivotal role in driving initiatives that shape a positive employee experience, foster a thriving work culture, and elevate our employer brand. In this role, you will lead key projects, ensure cohesive communication, and develop impactful strategies that reflect our company's values, promoting a vibrant, inclusive, and high-performance workplace. Additionally, you will act as a strategic partner to leadership, offering guidance on HR trends and best practices.
Responsibilities
- Develop and execute comprehensive social media and digital marketing strategies to enhance employer branding across multiple channels.
- Oversee the creation of high-quality, engaging content for various platforms, ensuring alignment with the company's mission and culture; provide editorial oversight to ensure brand consistency.
- Plan, lead, and evaluate HR campaigns to strengthen brand positioning and attract top talent, driving measurable outcomes through integrated marketing approaches.
- Establish and nurture strong university and external partnerships, actively engaging in talent pipeline building and fostering relationships with potential future employees.
- Design and implement internal communication programs to promote transparency, reinforce company values, and foster an inclusive and engaged work environment.
- Lead the development and execution of programs to drive high levels of employee engagement, ensuring alignment with business goals and culture-building initiatives.
- Curate and manage cultural activities, employee recognition programs, and other engagement events to promote inclusion, teamwork, high morale, and an enriching workplace experience.
- Provide in-depth analysis of employee engagement and cultural initiatives, leveraging data and metrics to assess effectiveness and support continuous improvement.
- Stay informed on HR trends, employer branding, and best practices in organizational culture, offering proactive recommendations to leadership for ongoing improvement.
Requirements
- Bachelor’s degree in Human Resources, Marketing, Communications, Organizational Development, or a related field; Master’s degree or additional certifications in HR, Employer Branding, or Organizational Culture is a plus.
- 4+ years of proven experience in People and Culture, Employer Branding, or Internal Communications, with experience leading cross-functional teams and executing high-impact engagement or branding strategies.
- Deep understanding of employer branding, talent attraction, and employee engagement strategies.
- Expertise in creating and managing impactful social media campaigns and content strategies.
- Proven ability to lead and implement HR and cultural programs in dynamic, diverse environments.
- Strong project management skills, with the ability to balance multiple priorities and meet deadlines.
- Excellent interpersonal and communication skills, capable of influencing at all organizational levels.
- Analytical and data-driven mindset, with the ability to derive insights and make data-based recommendations on engagement metrics.
- Proficiency with HR tech tools, internal communication platforms, social media tools, and high-quality document/report preparation.
- Demonstrated experience in building and maintaining relationships with external partners, including universities and talent networks.
- A proactive, innovative thinker passionate about creating inclusive, engaging, and people-centric environments.