سرپرست تحلیل و بینش بازار | Marketing Insight Supervisor

در داستان Snappfood ، ما به ایجاد ارزشی اعتقاد داریم که فراتر از حد معمول است. ما مایل به ایجاد تمایلات نوآورانه هستیم و مشتاق هستیم که شما را در تیم خود داشته باشیم تا به ما کمک کند تا با خلاقیت ، هوش و چابکی ، چالش های تجاری خود را انجام دهیم. ما منتظر هستیم تا این داستان را ادامه دهید. و معیارها ، ارائه راهنمایی و پشتیبانی در تجزیه و تحلیل داده ها ، گزارش دهی و بینش.
ایجاد یک محیط کار مشترک و نوآورانه که باعث می شود یادگیری مداوم و توسعه مهارت ها تشویق شود.
نظارت بر جمع آوری و تجزیه و تحلیل داده های بازاریابی ، از جمله رفتار مشتری ، روند بازار و عملکرد کمپین. سیستم عامل های تجزیه و تحلیل و رسانه های اجتماعی.
از ابزارها و تکنیک های تجزیه و تحلیل داده ها برای استخراج بینش ها و الگوهای معنی دار از مجموعه داده های پیچیده استفاده می کند. a/b testing and experimentation to improve marketing campaign effectiveness.

job requirements:

at least a bachelor's degree in marketing, business, statistics, data science, or a related field (master's degree preferred).
minimum of 5 years of proven experience in marketing analytics, data analysis, or a similar role, with a minimum of 2 years in a supervisory or leadership capacity.
proficiency in data analytics tools such به عنوان Google Analytics ، یا سیستم عامل های مشابه.
دانش و مهارت قوی از تکنیک های تمیز کردن ، تحول و تهیه داده ها.
دانش SQL و مدیریت بانک اطلاعاتی برای استخراج داده ها و دستکاری داده ها. منطقه و دانش به روز از روند صنعت و بهترین شیوه ها در تجزیه و تحلیل بازاریابی.

In the story of Snappfood, we believe in creating value that goes beyond the ordinary. We are willing to establish innovative tendencies and are eager to have you on our team to help us get through our business challenges with creativity, intelligence, and agility. We are waiting for you to continue this story.

Responsibilities:

• Design, manage, and monitor effective internal processes, procedures, and workflows to get the best out of the team and stay aligned with the marketing team's priorities
• Develop and define team KPIs and metrics, and plan to design and execute effective strategies aligned with the company's goals.
• Lead and mentor a team of marketing insight specialists, define team KPIs and metrics, and provide guidance and support in data analysis, reporting, and insights generation.
• Foster a collaborative and innovative work environment that encourages continuous learning and skill development.
• Oversee the collection and analysis of marketing data, including customer behavior, market trends, and campaign performance.
• Collaborate with cross-functional teams to ensure the availability and quality of marketing data.
• Integrate data from various sources, such as CRM systems, web analytics, and social media platforms.
• Utilize data analytics tools and techniques to extract meaningful insights and patterns from complex datasets.
• Develop and maintain data dashboards and reports for tracking Key Performance Indicators (KPIs).
• Translate data insights into actionable recommendations for marketing strategy optimization.
• Work closely with marketing managers to identify areas for improvement and implement data-driven solutions.
• Implement A/B testing and experimentation to improve marketing campaign effectiveness.

Requirements:

• At least a Bachelor's degree in Marketing, Business, Statistics, Data Science, or a related field (a Master's degree is preferred).
• At least 5 years of proven experience in marketing analytics, data analysis, or a similar role, with at least 2 years of experience in a supervisory or leadership capacity.
• Proficiency in data analytics tools such as Google Analytics or similar platforms.
• Strong knowledge and skills in data cleaning, transformation, and preparation techniques.
• Knowledge of SQL and database management for data extraction and manipulation.
• Strong knowledge of data visualization tools (e.g., Tableau, Power BI) and statistical analysis software (e.g., R, Python).
• Familiarity with marketing automation platforms and CRM systems.
• Deep knowledge of marketing and up-to-date knowledge of industry trends and best practices in marketing analytics.

Benefits:

• Credit for gym, therapy, and internet costs.
• Social security and complementary insurance.
• Educational platform for advanced courses.
• Snappfood discount codes.
• Loans.