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کد آگهی: KP7083357009
استخدام Senior Marketing Generalist Specialist
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دیجی‌‌کالا | Digikala
در تهران
اطلاعات شغل:
نوع همکاری: تمام وقت
مدرک تحصیلی مورد نیاز: کارشناسی
مهارت‌های مورد نیاز:
فروش و بازاریابی
فروش
اصول و فنون مذاکره
مارکتینگ
پرداخت‌ها: توافقی
متن کامل آگهی:
About the Role
As a Senior Marketing Generalist Specialist at Digikala Ads, you will play a pivotal role in introducing and promoting our suite of advertising solutions to a broad range of B2B audiences. You will be responsible for designing and executing creative marketing campaigns, analyzing their performance, and collaborating cross-functionally to ensure alignment with business goals. This role offers high exposure, autonomy, and the opportunity to make a tangible impact in a small, agile marketing team.
Key Responsibilities
Campaign Design & Execution
- Ideate and execute integrated marketing activities across various digital and offline channels
- Translate service features into compelling messaging for business audiences
- Identify new opportunities to showcase the value of Digikala Ads to different market segments
Cross-Functional Collaboration
- Work closely with content creators, service owners, product marketing, and external agencies
- Collaborate with commercial, sales, and creative teams to deliver 360-degree campaigns
- Facilitate smooth coordination between Digikala Ads and central Digikala departments
Market Insight & Performance Analysis
- Analyze campaign effectiveness using key marketing metrics (e.g., reach, engagement, conversions)
- Derive insights to improve future activities and align marketing with business impact
- Stay updated with competitive and industry trends in ad-tech and performance marketing
Strategic Thinking & Planning
- Contribute to marketing plans and calendars
- Help define target segments, messaging architecture, and key activation strategies
- Recommend marketing activities based on audience needs, product roadmap, and brand positioning
What We’re Looking For
- 2–3+ years of relevant experience in marketing, ideally in tech, SaaS, e-commerce, or advertising
- Solid understanding of marketing fundamentals and customer journey mapping
- Familiarity with marketing channels such as email, social media, website, events, paid media
- Strong creativity, storytelling, and brief-writing skills
- Data-driven mindset and experience evaluating campaign performance
- Excellent interpersonal skills and ability to drive collaboration
- Experience in B2B marketing or exposure to digital advertising services is a strong plus
- Experience working with AI tools for content generation or performance analysis
- Background in offline or digital advertising ecosystems
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هشدار
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چهارشنبه 24 مهر 1404، ساعت 00:45