Job brief
We are looking for an SEO expert to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities with a clear focus on optimizing technical SEO over and above link building as well keyword optimization to increase rankings on all major search networks.
Responsibilities
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve accelerated organic traffic growth
- Track, report, and analyze website analytics
- Manage technical issues and tasks, and be a key stakeholder between product, marketing, and tech teams to ensure integrity of Nexu’s SEO ecosystem
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building growth strategies
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Requirements and skills
- Proven SEO experience with a strong understanding of technical SEO
- Team management, be able to influence stakeholders across the organization
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- BS/MS degree in in marketing, digital marketing, business
- Strong English proficiency