Digital Marketing Specialist

Location: GermanyType of Work: Remote Job Description:This role gives you as a highly dynamic and creative personality the opportunity to take part in the further development of our brand identity and communication strategies. You work close with the Global Marketing manager and provide a steady flow of leads through improved and increased online presence across various online marketing channels. Your tasks:Further development of our digital marketing strategy by identifying current & future needs of our target groups from patients, business partners over investorsPlanning and executing of all online marketing activities (web, social media, e-mail marketing, video marketing)Steady research of new online marketing platforms and ways to optimize the way we reach and interact with our target audienceBe the interface and coordinator between local colleagues and web agencies in the creation of landing pagesSet and measure KPI’s for online marketing activitiesCreate marketing content independently and alongside with the Global Marketing managerBe in charge of strengthening company's online community (internal & external)Your profile:A Bachelor or Masters’ degree in Digital Marketing or related field and at least 2 years of relevant experience in the field of Digital MarketingExperience with SEO, online advertising, and social media marketingYou have a strong analytic mindset with the ability to draw insights from data and trendsFamiliar with working for a growing and global brand in a competitive and evolving marketWinning personality, strategic foresight and endless passion for your job, Digital Marketing and peopleAble to learn quickly and thrive in a fast paced and dynamic environment where change is constantEntrepreneurial mindset, self-motivated and willing to proactively take on issuesYou have a strong analytic mindset with the ability to draw insights from data and trendsNative or bilingual English, any other language like Portuguese or German is a plusWe offer:A diversified and challenging environment combined with a high degree of freedom for the implementation of innovative ideasThe opportunity to work on remote basis from homeA supportive working atmosphere in a dynamic team with short decision pathsAn individually tailored “on the job” training and professional development opportunitiesAbout the Company:we are a global medical service and product provider with a focus on renal and diabetes care. With more than 1,000 employees and a growing platform of operations in more than 20 countries, we reach out to the world teaming up with local partners and stakeholders to create value for local health systems. Over 5,000 patients from different countries in Europe, Asia, and Africa receive renal replacement treatments in our clinics enjoying a state-of-the-art medical quality and devoted care. From being a leading independent renal engineering company, managing own production sites, distributing highly innovative medical products, up to a network of dialysis service technicians covering Europe and Africa: our company looks at our industry from a 360º perspective creating the unique set-up and a vast expertise which all our patients benefit from on a daily basis.