پروژه پایانی تحت عنوان استفاده از هوش مصنوعی و میزان اعتماد جامعه برای بهرهگیری از آن

Assessing Trust in AI-Driven Marketing: Factors,Implications, and Opportunities Every customer has an experience when interacting with businesses. However, very fewcompanies effectively manage the customer experience, missing valuable opportunities to cultivatelong-term customer relationships (Iriqat & Daqar, 2017). Customer perceptions solidify intomotivating attitudes, ranging from satisfaction to loyalty. This process explains how to evaluateand test existing customer experiences, design and deploy new ones, and effectively manage themover time to ensure they consistently remain exceptional, regardless of the business context. In thisregard, we demonstrate how customers transform their physical and emotional feelings intopowerful perceptions of businesses. Several factors are crucial, with trust being the most important