استخدام SEO Content Specialist

We are looking for an SEO content specialist to join our Marketing team and work closely with the SEO and Content teams.

This role focuses on planning, maintaining, and improving website content based on SEO priorities and performance insights. While being part of the Content team, the day-to-day responsibilities are largely shaped by SEO needs, especially around high-intent and transactional pages.

The role is hands-on and detail-oriented, centered on website content quality, freshness, and structure—particularly for coin pages and buy/sell-related pages.

Responsibilities

- Website & SEO Content Execution

• Plan, maintain, and update content for coin pages, ensuring accuracy, clarity, and alignment with search intent.
• Keep buy, sell, and price-related pages up to date based on SEO signals and market changes.
• Write, update, or coordinate content for newly listed coins and related website pages.

- Content Structure & Consistency

• Apply consistent content structures across different website sections (coin pages, transactional pages, landing pages).
• Follow and help refine content frameworks including tone, depth, page sections, and formatting.
• Ensure website content remains scalable and consistent as new pages are added.

- Cross-Team Collaboration

• Work closely with the SEO team to identify content gaps, priorities, and improvement areas.
• Translate SEO insights and requirements into clear, actionable content tasks.
• Collaborate with other teams to align website content with product updates and marketing initiatives.

- Internal Linking & Optimization

• Support internal linking efforts between blog content and core website pages.
• Collaborate with SEO specialists to improve topical relevance, crawlability, and content discoverability.

- Monitoring & Improvement

• Track content updates and ensure timely execution.
• Review content performance and suggest improvements based on SEO data.
• Continuously identify opportunities to enhance existing website pages.

Requirements

• Experience in web content, SEO-focused content, or similar roles.
• Solid understanding of content-related SEO concepts (search intent, freshness, internal linking).
• Hands-on experience working with website content beyond blog posts.
• Ability to work with content guidelines and structured briefs.
• Strong communication and collaboration skills.
• Strong English writing and editing skills (crypto or finance experience is a plus).
• Experience in crypto, fintech, or financial products is an advantage.

Nice to Have

• Experience working with crypto or Web3 products.
• Familiarity with SEO tools and performance metrics.
• Experience working with structured, large-scale website content.

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