استخدام Senior Performance Marketing Specialist

In Jabama We are currently seeking a highly skilled and motivated Performance Marketing Acquisition Lead to drive customer acquisition through strategic and data-driven marketing initiatives. The ideal candidate will have a strong background in performance marketing, a track record of optimizing campaigns for efficiency, and the ability to lead a team to achieve acquisition targets including SEM and digital advertising and install campaigns

Key Responsibilities:
Strategy Development, Formulate and execute comprehensive performance marketing strategies focused on customer acquisition. Leverage data and analytics to identify high-performing channels and tactics.

Campaign Optimization:
Oversee the planning, execution, and continuous optimization of performance marketing campaigns across various channels, including google adwords and display advertising.

Data Analysis:
Utilize data analytics tools to analyze campaign performance, customer behavior, and conversion metrics. Implement insights to improve targeting, messaging, and overall campaign effectiveness.

Budget Management:
Manage and allocate budgets effectively to maximize return on investment (ROI). Monitor spending, analyze cost per acquisition, and adjust budgets based on performance.

Collaboration:
Work closely with cross-functional teams, including product, analytics, and creative teams, to align performance marketing efforts with overall business goals and product launches.

Testing and Experimentation:
Drive a culture of testing and experimentation to identify new opportunities and optimize existing strategies. Implement A/B testing and other methods to enhance campaign performance.

Reporting:
Generate regular performance reports and dashboards, providing insights to senior management. Communicate key findings, trends, and recommendations for improvement.

If you are a strategic thinker with a passion for optimizing performance marketing campaigns and leading a team to success, we invite you to apply for the Performance Marketing Acquisition Lead position and contribute to our company's growth.