Senior Creative Copywriter

We are seeking an experienced and talented Senior Creative Copywriter to join our Content & Copywriting team. In this role, you will be responsible for developing compelling and strategic content across various marketing initiatives, with a primary focus on marketing communications.As a Senior Copywriter, you will collaborate closely with the Content Manager and Project Managers, playing a key role in shaping brand messaging, storytelling, and content strategies. Your expertise will help drive engagement, brand consistency, and impactful communication across multiple channels. This role offers an exciting opportunity to contribute to high-profile projects while working in a dynamic and creative environment. 

Responsibilities 

• Develop and execute high-impact social media content strategies. 
• Create compelling content for advertising and marketing campaigns across multiple channels. 
• Craft targeted content to enhance customer marketing initiatives and engagement. 
• Write precise and conversion-driven microcopy for Alibaba's website and application. 
• Generate creative ideas for marketing communications and develop engaging scenarios to drive brand messaging. 

Requirements 

• Content Marketing & Copywriting: Extensive expertise in crafting compelling narratives, persuasive messaging, and strategic content development. 
• Social Media Marketing: Deep understanding of social media dynamics, audience engagement, and performance-driven content strategies. 
• Persian Writing & Editing: High proficiency in writing, editing, and refining Persian content with clarity, precision, and impact. 
• Marketing, Advertising & Branding: Experience in developing and executing integrated marketing strategies. 
• Core Competencies: Creativity, adaptability, continuous learning, strong teamwork, people management, and keen attention to detail. 
• UX Writing: Familiarity with user-centered content design, ensuring seamless and engaging digital experiences. 
• Experience in the tourism industry and English proficiency will be considered as an asset.