استخدام کارشناس دیجیتال مارکتینگ

Key Skills
* Proficiency with Google Analytics and Google Search Console: Deep understanding of these tools to extract meaningful insights, track search performance, and understand user interactions.
* SEO and SEM Expertise: Skills in search engine optimization and search engine marketing are critical for driving organic and paid traffic.
* Data-Driven Decision Making: Ability to interpret data and apply insights to marketing strategies, focusing on KPIs to measure success.
* Content Creation and Management: Strong writing and content development skills to create compelling marketing materials and optimize website content.
* Strategic Thinking: Capable of developing strategic marketing plans that integrate with overall business goals, especially in the context of software products.
* Adaptability and Learning: Keeping up with the latest trends in digital marketing and technology, especially as they relate to the software industry.



* Data Analysis: Utilize Google Analytics to analyze user behavior, traffic sources, and website engagement metrics to inform marketing strategies.
* SEO Optimization: Use Google Search Console to monitor and manage website performance in search results. Identify and fix search-related issues and optimize content for better search ranking.
* Campaign Management: Plan and execute digital marketing campaigns, including PPC, email marketing, social media, and display advertising, leveraging insights from analytics tools to optimize performance.
* Product Marketing: Develop marketing strategies that align with the software product lifecycle, understanding customer segments, and crafting targeted messages.
* Performance Reporting: Generate regular reports detailing the success of marketing efforts across different channels and metrics, using data to drive future marketing decisions.
* Cross-functional Collaboration: Work closely with product development teams to ensure alignment between product offerings and marketing strategies. Provide insights from market data to help guide product development.