Gender: AnyAge: From 25 to 35Seniority Level: ExpertRequired Experience Year: Lower than 2 yearsWorking days: شنبه الی چهارشنبهJob DescriptionAt Okala, we are changing the game in the Fast-Moving Consumer Goods (FMCG) sector, creating a new online grocery shopping experience for Iranians. Our Performance team collaborates to make it happen. We have an exciting opportunity for you to join us as a crucial part of our team as a Junior ECRM Specialist.ResponsibilitiesCampaign Execution:Assist in planning and executing ECRM campaigns ( SMS, push notifications,).Set up and deploy campaigns using CRM platforms and marketing automation tools.Ensure all communications are aligned with brand guidelines and customer preferences.Data Management:Collaborate with the data team to segment customer databases for targeted campaigns.Monitor data quality and assist in maintaining updated customer profiles.Performance Analysis:Track, measure, and report on campaign performance (e.g., open rates, click-through rates, conversion rates).Identify opportunities for optimization and suggest improvements based on data insights.Customer Journey Optimization:Support in designing customer journeys to enhance the user experience and increase engagement.Participate in creating loyalty and retention strategies tailored to customer needs.A/B Testing:Execute A/B testing on subject lines, content, and campaign strategies.Analyze results to improve future performance.Cross-Functional Collaboration:Work with marketing, product, and sales teams to align CRM initiatives with overall business goals.Provide support for promotional campaigns, including seasonal and special offers.RequirementsSkills and Experience:1–2 years of experience in ECRM, digital marketing, or a related field.Familiarity with marketing automations tools.Basic knowledge of segmentation and personalization techniques.Analytical mindset with the ability to interpret data and provide actionable insights.Proficiency in Excel and basic reporting tools.Experience with A/B testing and performance optimization is a plus.Soft Skills:Excellent written and verbal communication skills.Strong attention to detail and organizational skills.Ability to work in a team-oriented environment and meet deadlines.Benefits:Join our friendly and dynamic team and enjoy a range of perks, such as:Weekly social events (Cinema Night and Mafia Night)Professional development opportunitiesFree breakfast every dayBirthday and anniversary gifts and surprisesLunch and snack subsidiesTransportation budgetOn-site medical careComprehensive health insuranceParking spaceSeasonal and special charges and discounts from Okala
اطلاعات شغل:
متن کامل آگهی:
Gender: Any
Age: From 25 to 35
Seniority Level: Expert
Required Experience Year: Lower than 2 years
Working days: شنبه الی چهارشنبه
Job Description
At Okala, we are changing the game in the Fast-Moving Consumer Goods (FMCG) sector, creating a new online grocery shopping experience for Iranians. Our Performance team collaborates to make it happen. We have an exciting opportunity for you to join us as a crucial part of our team as a Junior ECRM Specialist.
Responsibilities
Campaign Execution:
Assist in planning and executing ECRM campaigns ( SMS, push notifications,).
Set up and deploy campaigns using CRM platforms and marketing automation tools.
Ensure all communications are aligned with brand guidelines and customer preferences.
Data Management:
Collaborate with the data team to segment customer databases for targeted campaigns.
Monitor data quality and assist in maintaining updated customer profiles.
Performance Analysis:
Track, measure, and report on campaign performance (e.g., open rates, click-through rates, conversion rates).
Identify opportunities for optimization and suggest improvements based on data insights.
Customer Journey Optimization:
Support in designing customer journeys to enhance the user experience and increase engagement.
Participate in creating loyalty and retention strategies tailored to customer needs.
A/B Testing:
Execute A/B testing on subject lines, content, and campaign strategies.
Analyze results to improve future performance.
Cross-Functional Collaboration:
Work with marketing, product, and sales teams to align CRM initiatives with overall business goals.
Provide support for promotional campaigns, including seasonal and special offers.
Requirements
Skills and Experience:
1–2 years of experience in ECRM, digital marketing, or a related field.
Familiarity with marketing automations tools.
Basic knowledge of segmentation and personalization techniques.
Analytical mindset with the ability to interpret data and provide actionable insights.
Proficiency in Excel and basic reporting tools.
Experience with A/B testing and performance optimization is a plus.
Soft Skills:
Excellent written and verbal communication skills.
Strong attention to detail and organizational skills.
Ability to work in a team-oriented environment and meet deadlines.
Benefits:
Join our friendly and dynamic team and enjoy a range of perks, such as:
Weekly social events (Cinema Night and Mafia Night)
Professional development opportunities
Free breakfast every day
Birthday and anniversary gifts and surprises
Lunch and snack subsidies
Transportation budget
On-site medical care
Comprehensive health insurance
Parking space
Seasonal and special charges and discounts from Okala
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